Storyboarding isn’t just essential for live-action projects—it’s absolutely crucial when it comes to animation. Animated videos can be complex, time-consuming, and expensive to produce, so getting the visual planning right from the start is key.
That’s where animatics come in. Animatics are essentially a rough video version of the storyboard—combining images, timing, and sound to give a clear sense of pacing, transitions, and flow. They’re a powerful tool for aligning the creative vision between the agency, the client, and the production team. Everyone gets to see a version of the final piece before animation begins, which means fewer surprises and smoother approvals.
By investing time up front in detailed storyboards and animatics, you dramatically reduce the risk of costly revisions later on. It’s a smarter, more collaborative way to work—keeping projects on track, on budget, and true to the creative brief.
Mood Films That Set the Tone
Mood films—also known as sizzle reels or pitch films—are a powerful way to convey the tone, style, and emotional feel of a campaign before a single frame has been shot. We regularly collaborate with creative agencies to develop mood films that help win pitches, sell ideas to clients, and bring abstract concepts to life in a compelling, cinematic way.
Whether you’re pitching a brand campaign, a TVC, or a social-first content series, a strong mood film can bridge the gap between the written brief and the client’s imagination. Using a carefully curated mix of stock footage, music, voiceover, graphics, and text, we create high-impact, tailor-made films that set the stage for what's to come.
We understand the pace and pressure of the pitch process, so we work quickly and collaboratively—often jumping in early to shape the narrative, suggest visual references, and help refine the tone. Our team brings a filmmaker’s eye to the edit, making sure every beat of the film builds trust in the idea.
A well-executed mood film doesn’t just sell an idea—it gives clients confidence that you’re the team to deliver it.